Redesigning the world-renowned  Kalas cycling brand  and its new communication identity

For one of the best producers of cycling apparel  in the world, we designed a new communication strategy, a claim, a hash tag, and a new visual identity.

Changing the logo of a brand worn by Olympic winners and world champions that had not been altered since the company was founded was a challenge, and we worked on it for more  than twelve months.

Another case study?

We designed a multimedia website  and an e-shop for a legendary  Slovak music label.

Studio Echt - case study - Slnko Records